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Social Networking in the Business World: A Strategic Approach

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Description

Is an outright ban on workplace social networking a good idea? Or should companies be more calculated in their points of view if management adopts a more strategic policy The purpose of this paper is to explain how employers can manage employee social networking in a way that reduces the negatives and maximizes the positives. The strategy combines employee education, well thought out Acceptable Use Policies (AUPs), and—critically—effective, discriminating Web filtering technology.

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